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Post by account_disabled on Dec 28, 2023 2:28:45 GMT -7
To make it "easy" for the buyer: show how to get in touch, place the phone in a visible place or give priority in the design to the most relevant products and featured offers. In this way, it is much easier for the leads created in the different campaigns to translate into conversions. Reduce the visibility of affiliated or franchised companies Large chains, which invest large amounts of money in Adwords, do not care if other affiliated. Companies or even franchises appear ahead of the parent company in search results, either in terms of SEO or SEM. If the "mother" company bids for the click of Google users, it will be ahead of its subsidiaries, which, surely, appear first in SEO due to Country Email List geolocation. This is very common in travel agencies, which use the keywords of the names of the airlines and hotel chains with which they work in Google ads; or in car brands. Which usually have to compete with the different dealers in the area. Associate the brand name with new products and services And it is that the general public usually has companies associated with their star products. For this reason, if new products are launched, it is often played with the fact that the company is relevant in another product or service. This also supports the strategy in SEO and social networks.
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